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Outliers: The Story of Success is an engaging, thought-provoking look at the external factors that can determine an individual’s personal success. Through a series of carefully selected anecdotes about highly successful individuals, Malcolm Gladwell sets out to disprove the myth of the self-made man by illustrating the opportunities, advantages and cultural factors that gave these ‘outliers’ in their fields the extra boost they needed to consolidate their success. Among the book’s key concepts are the 10 000 Hour Rule (the hours of practice necessary to become an expert) and the Matthew Effect (the idea that advantages accumulate). Outliers is a key text in the field of 21st-century popular psychology, and has sold over 1.6 million copies worldwide to date.

This book review and analysis is perfect for:

•Students of psychology
•Anyone with an interest in psychology
•Anyone who wants to understand the hidden factors that determine success

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